Developing our digipak (3)

As a group we feel as if we have now completed and 'locked in' our outside cover. The only part which we didn't look to change which was brought up by the focus group is the fact that it may be too light compared to the website and the video. The front and back of the digipak is below:

The inside

David has developed three new ideas to look at which is similar to the original but the difference being the use of colours and the way we use our artist inside the digipak.

The feedback on the digipak ideas was positive as they loved the idea of carrying on the front cover and they said that it was a good idea to have it behind the disk. As a group we agreed that we should go with behind the CD having the front cover on it. This is because in the focus group they loved the ‘minimalistic’ aspect of it and the insides was too complicated and too much for their liking. Now we need to figure out what we can do with the other side. David created some ideas and Jonty and I gave him feedback on them:

The feed back which was given to David was that we agreed that it may work in black and white and when he gave us the idea of the lines we completely supported the idea as the idea of disclosure was pictures however with the crosses and the way that the lines were drawn through the software (which was a good idea) didn't work to portray the genre. David has an idea that he will graphically trace a picture of the drum pad and some different elements of our products to convey the EDM genre.